Daily real estate briefing: Rising supply, slower apartment price growth and strong social housing demand

The real estate market continues to see notable developments as supply rises sharply after a prolonged period of compression. Nearly 100,000 products have been introduced to the market, raising concerns about oversupply, although liquidity at many new projects shows that demand for quality products remains. In Ho Chi Minh City, apartment price growth is slowing as supply improves and purchasing power weakens, while forecasts suggest that a significant correction could emerge between 2028 and 2030. Hanoi is also expected to enter a period of adjustment and clearer market segmentation over the next two years. In the social housing segment, more than 12,000 people registered to compete for 750 apartments, highlighting strong demand while developers continue to face obstacles related to capital, profit margins, procedures and land funds. In Me Linh, the Minh Duc social housing project includes 612 apartments, of which 551 are expected to be offered for sale at an estimated price of nearly ...
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News highlights on real estate and daily life: Hanoi-Hai Phong relocation for major road; HCMC fines a developer for undisclosed sales information; Housing market under price and lending pressure

In infrastructure and urban development, planning related to transport and city growth remains a focus. Forecast information indicates that more than 830 households in Hai Phong are expected to face relocation to serve the Ha Noi–Quang Ninh expressway project, with relocation-site areas planned to be launched for construction in December. In another development, Hanoi targets the construction of 114 social housing projects in the current year; all 114 projects have received approval for investment guidelines, while 30 projects are reported to be under construction.

In the domestic real-estate market, housing affordability is shaped by supply, financing costs and compliance. In Ho Chi Minh City, the municipal People’s Committee announced a fine of VND 280 million against City Garden Joint Stock Company for violations related to management and the public disclosure of housing sale information to foreign individuals and organizations. Related reports also reflect the pressure from price levels: new apartments in HCMC are described as having prices above VND 120 million per square meter, with lending rates for buying homes potentially reaching up to 13%, and 80% of new products cited as above this threshold. Meanwhile, progress on capital disbursement is highlighted, with a projection that by year-end investors in HCMC will disburse more than VND 119,000 billion for large projects. From a policy perspective, HoREA proposes expanding multiple segments including serviced apartments, tourist townhouses, and short-term rental “purpose-built accommodation” apartments to better fit practical needs and form a broader legal framework. The news flow also raises questions about financial strategy, such as whether borrowing extra to buy a rental apartment makes sense at 10% per year, and how to understand continued delays despite certain project conditions.

Alongside market updates, lifestyle and design-related content appears, ranging from small care habits to practical improvements at home. For example, guidance suggests limiting damage and maintaining clothing quality after removing items from the washing machine. Design and flooring trends are also referenced as ways to improve comfort and functionality. On the project side, updates include Hanoi-related integrated sports-park planning, while Da Nang reports an adjustment to an international urban area project with investment of nearly VND 55,000 billion, alongside development oriented toward golf–resort–living models.

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