Daily real estate briefing: Rising supply, slower apartment price growth and strong social housing demand

The real estate market continues to see notable developments as supply rises sharply after a prolonged period of compression. Nearly 100,000 products have been introduced to the market, raising concerns about oversupply, although liquidity at many new projects shows that demand for quality products remains. In Ho Chi Minh City, apartment price growth is slowing as supply improves and purchasing power weakens, while forecasts suggest that a significant correction could emerge between 2028 and 2030. Hanoi is also expected to enter a period of adjustment and clearer market segmentation over the next two years. In the social housing segment, more than 12,000 people registered to compete for 750 apartments, highlighting strong demand while developers continue to face obstacles related to capital, profit margins, procedures and land funds. In Me Linh, the Minh Duc social housing project includes 612 apartments, of which 551 are expected to be offered for sale at an estimated price of nearly ...
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Real estate highlights: Urban infrastructure, home-market transactions and projects from Hanoi to Ho Chi Minh City

Against the backdrop of localities continuing to adjust planning and roll out infrastructure, the real estate market receives multiple noteworthy updates. In Hanoi, authorities have approved bidding documents for a new functional area along Nam Thang Long Boulevard, with an expanded scale of over 75ha and total capital of about 20,247 billion VND. The site is located near the Thang Long - Le Quang Dao interchange. Separately, Hanoi is also implementing a new regulation regarding how to handle the “remaining land” after land recovery when the leftover area is below the minimum required threshold, including requirements for handover, consolidation, and compliance with construction order management. In Bắc Ninh, from September 20, the province plans to establish 12 additional wards by converting existing communes; after consolidation, it will have 99 administrative units at commune level, comprising 45 wards and 54 communes.

At the same time, project and capital movement signals remain in focus. In the enterprise and land-holding segment, Vingroup has shared information related to planning and development progress at areas connected to Hanoi. For Ho Chi Minh City, there is information that VNG intends to spend 480 billion VND to buy a company holding a land plot of over 25,000m2, which would be used to support the plan to develop a data center after the transaction is completed. In the housing segment, Hướng Yên is set to have a social housing project with 2,500 apartments and is also adding 1,300 units for the locality.

From a practical living perspective, content on environmental comfort and interior arrangement also appears. Some pieces discuss solutions to reduce noise and ways to organize space to better cope with everyday living impacts, emphasizing soundproofing and layout. In terms of investment and market conditions, Ho Chi Minh City’s housing market is described as cautious, with multiple homeowners continuing to reduce prices while liquidity remains limited, reflecting the gap between buyer and seller expectations.

In addition, auction-related and investment-oriented information is also reported. A 6,446m2 plot in Thủ Thiêm is listed for auction in September, with a starting price and a stated expected figure exceeding 1,901 billion VND. Meanwhile, analyses on holding strategies and the need for price transparency are discussed under a market with many variables.

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